crafting the best stories, together.

We look for companies who provide real value to their customers, feel a passion for what they do, but can't quite put it into words. We work collaboratively with our clients to create a clearer, more intentional voice for their brands.  From thought leadership pieces to in-app copy, we smooth out the kinks and make sure your brand voice activates prospects and customers alike. Check out some of our work below.

 
 

wake: design collaboration platform

Brand Positioning | Content Strategy | Customer Stories 

Wake is the leading design collaboration tool for teams. After its launch, Ink went to work on creating buyer personas and its brand positioning. We've served as Wake's ongoing marketing arm, providing direction on strategy, creating content, and building its community of users.
 

How Eventbrite Uses Wake to Align its Global Brand Team
How to Build a Successful Design Team
10 Mistakes Creative Directors Should Avoid

 
 
 

chime: millennial financial app

Buyer Personas | Content Strategy | Copywriting

Chime a new kind of bank account that empowers people to lead healthier financial lives and automate their savings. Ink worked Shane Steele, VP of Marketing, to develop new buyer personas, a complete content strategy and 6-month editorial calendar, as well as copywriting services. With the new, more original content, Chime immediately saw a boost in new user growth and engagement from its community. 

  

How to Mind Your Money Manners When Splitting the Bill
W
hat to Do When Your Partner Sucks at Money

 
 

tint: social media + ugc software

Content Marketing Workshop | Editorial Direction |Copywriting

Tint allows marketers to aggregate content from multiple sources across the web and showcase it. As a thought leader in user-generated content (UGC), Tint needed a focused lead generation campaign that complemented its organic efforts. We hosted a content marketing workshop and developed a campaign plan that spanned from top-of-funnel social media content down to email nurture workflows. 

2017 Marketing Trends Every Content Creator Should Know
Guide: How to Create Content Quickly

 
 
 

kenandy: erp solution

website content | blog posts | whitepapers

Kenandy is a cloud ERP solution that is breaking the rules of how large manufacturers and distributors have historically done business. They were also wanting to shake things up in their brand and content. We worked together to create meaningful, relevant content for their audience while integrating a more interesting story to capture engagement. 

Whitepaper: Collaborative ERP
Whitepaper: Is your Legacy System Holding You Back?


Client Snapshot

 

Dynamic Signal

Chava

thrv

WebMerge

 

 

MailMunch

Kenandy

DropTrack

Studio Science